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Katie Craven

Sparking Moments of Joy in the New Year

As we enter the New Year, you may have a list of dreams or goals that you wish to achieve in 2019, and it is undoubtedly an exciting time for dreaming and planning for the new year ahead; one that is full of fresh possibilities, holding within it wonderful moments, people and experiences yet to be discovered.

A new year is often considered a chance for growth and transformation, and as humans we are constantly learning, changing and evolving. As Christmas comes around, we tend to slow down and many of us are lucky enough to take a break, which allows us the opportunity to relax and reflect on the previous year and think about the ways in which we may want to change, and ultimately, how we could make our lives happier in the next one. The chance to relax during my Christmas break made me aware of just how busy I actually allow myself to become, which had me thinking about how we could all best experience a more balanced and happy life during the twelve months that lie ahead.

In a world that is feeling increasingly overwhelming, with there always being more incoming emails, more things to read, better ways to do things, more meetings, endless to-do lists – and with digital mobile technology meaning that it is difficult to switch off from our busy worlds, sometimes things can get in the way of enjoying or even noticing the small moments of joy in our lives.

I believe that true happiness comes from noticing the small moments in our day that may sometimes seem insignificant – a cloudless sky, a fresh bouquet of flowers, the feeling of putting on your favourite outfit in the morning, noticing your loved one smile knowingly at your inside joke, a walk in the fresh air, a cup of tea in your favourite mug, watching the birds flutter in the garden, or receiving a handwritten envelope from a loved one in the mail.

These moments are what help us to notice the beauty and joy that we have all around us at any given time. They are what makes life sweet, and invoke a sense of warmth and gratitude for life when experienced.

I recently learned the philosophy of Marie Kondo, and her abilty to help us gain joy in life from clearing out the old and only keeping the items in your life that truly bring you joy. The ‘KonMari’ Method is Marie Kondo’s approach to helping your hoarding habits and consists of gathering together all of one’s belongings, one category at a time, and then keeping only those things that truly “Spark Joy” for you. If things don’t bring you joy, she says, “Thank them for their service—then let them go.”

Marie’s philosophy is similar to the one I use when it comes to planning and designing new products that I want to make come to life in this world; a desire to only create products that truly bring joy to your life when they are used, worn, loved or displayed – be it in the form of a luxurious silk scarf that reminds you to notice the beauty of the flowers in blossom and the butterflies as they flutter around you on a warm summers day, or a beautiful handwritten card you sent to a loved one that they will cherish forever. I love to design items that bring joy to your everyday life, by taking what is beautiful and magical about our world to create intricate pieces of artwork that can be worn, loved & treasured forever.

I feel that Marie’s philosophy of clearing out the things that don’t bring joy for you can be used across all aspects of our lives. As much as possible we should be surrounding our lives with the people, moments, places, items and experiences that truly spark joy for us. Clearing out the things that you don’t want can make you think about the kind of things you do want in your life, how you wish to live and the kind of relationships you want to have.

There will always be things that are out of our control, however our thoughts, our actions and our reactions, are those that are within our control. We can choose to see the good, we can choose to listen to the positive voice in our mind that tells us good things about ourselves, we can choose to do what is kind, we can choose to notice the beauty around us, we can choose to do what is good and healthy for us. We have the power to create a life that is full of moments that bring joy to us.

In our exceedingly busy world, it seems more important than ever to do the things that truly bring happiness into our lives, as it is within noticing the feelings, moments, people and places that ultimately bring joy to us that we can hope to live contented, fulfilled lives.

I wish you all a truly magical New Year, one that is filled with many moments that spark joy for you!


xx KC xx

  About us

Katie Craven is a luxury lifestyle brand, based in the Ribble Valley countryside. With design at the heart of the brand, Katie intricately hand illustrates each of her beautiful, classic creations in her signature pen, ink and watercolour style.

Katie’s illustrative prints turn the beautiful and the magical into luxurious pieces of artwork that can be worn, loved, displayed and treasured forever. Her designs are “created with the aim to bring joy and magic to everyday life” and her inspiration is drawn from all aspects of daily living, including small magical moments, daydreaming and the beauty of our natural world. Her inspiration also lies in classic vintage styles from eras past, including work by Victorian designer William Morris “who believed the world could be made a better place through the creation of beautiful things.”

Inspired by Katie’s love of all things beautiful, we are devoted to making exceptional quality stationary and silk scarves that are proudly made in England, created to inspire and encourage the traditions of sending letters and gift giving.

With British luxury at the core of the brand, attention to detail is taken at every aspect of the products journey and we take pride in selecting the highest quality fabrics and paper stocks to ensure the longevity of our luxury collections. Sustainability is at the forefront of everything that we do, therefore all of our greeting cards and paper products are printed on FSC certified card, sourced locally to us in the beautiful Lake District.

Our luxurious silk scarves have been specially created to add a timeless, elegant finish to any look, invoking a sense of beauty and magic whenever worn. We are proud in the knowledge that our scarves are truly beautiful pieces of wearable art, that have been drawn by hand with an exquisite level of detail and printed onto the finest silk twill material, to be loved & treasured forever.

Each Katie Craven design tells it’s own unique story, featuring an illustrated, imaginary world that has been created to incite a sense of joy for life whenever admired.

Shop our collections

Take a look at our luxury greeting cards and silk twill scarves here


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